Grandes resultados en poco tiempo para una secuela muy apreciada

LaunchTeam17Twitch

All Hit Speedrun: 1683% of target watch time
Éxito repetible: El 100% de los creadores está interesado en el próximo Gota
Escalar rápidamente: 282 creators streamed; 10 hrs avg Stream Time

Desafío

What Team17 needed

With release around the corner, Team17 were required to hit aggressive viewership and creator engagement targets in a short time frame for the release of Blasphemous 2. A sequel to the highly praised original, this title needed access to pre-created publisher communities to score big on Twitch.

Solución

How the Drop ran

By continuously using Dare Drop in the past, Team17 was ready to re-engage retained creators as reusable assets quickly to make this launch pop. All Team17 needed to do was choose which existing Metroidvania communities to target and Dare Drop's proprietary community sizing tool produced a list of hundreds of creators in their ecosystem. With Dare Drop, Team17 enrolled 282 creators to create 6.8M watch minutes that put Blasphemous 2 on the map.