Case studiesAliens: Dark Descent

Estrategia para creadores de estrategias

Reaching Strategy Creators to Hit 5x Industry Avg. Stream Times

LaunchFocus EntertainmentTwitch
Dominar el Twitch
592 flujos en Twitch
Gran participación orgánica
1.108% de los objetivos de la campaña
Contenido interminable
677 desafíos completados

Desafío

What Focus Entertainment needed

Focus Entertainment had never tapped into the Strategy genre before and needed help scaling paid and organic creators that have communities aligning with their game (strategy, 4 player co-op).

Solución

How the Drop ran

Dare Drop played a pivotal role in Focus Entertainment's strategy by zeroing in on creators in the strategy and co-op gaming niche, known for their robust audience retention during streams of analogous titles and gaming experiences. Tailored Dares and challenges were crafted to highlight gameplay, guiding creators through the game on their streams. The implementation of co-op-focused Dares resulted in the creation of compelling collaborative content.

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